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William Higham

£0 - £10000

William Higham is the founder of The Next Big Thing consultancy. Since then, he's worked with diverse blue chip clients across a wide range of sectors - from Finance to FMCG, Media to Music, Publishing to Personal Technology.
 
William Higham is one of Europe's foremost trends experts, and a popular conference speaker and media interview subject. He is also the author of 'The Next Big Thing: Spotting & Forecasting Consumer Trends for Profit' (2009), Europe's first practical guide to trend forecasting .William also spent a year as acting MD of renowned online market research firm OnePoll.
 
Before creating the company, William worked for Breaking Trends In The Global Village, where he consulted on trends for brands from Levis to British Telecom. Prior to that, he spent ten years in PR & marketing in the entertainment industry. At Sony he organised communications campaigns for artists including Michael Jackson and Alice Cooper; and at Virgin Records and Universal Music, he planned and ran marketing campaigns for artists like The Rolling Stones and The Cure.